History – Tradition for Generations

Berger-Seidle looks back on a long tradition and almost a century of experience, innovation and technical progress. As a key component of the Berger Group, Berger-Seidle today consists of three successful corporate lines.

The basis and the first beginnings go back to Philipp Berger, who in 1926 founded a paint trade company with later production in the German chemical town of Ludwigshafen am Rhein and worked until the early 1960s. Since the beginning of the 1950s, the specialization in high-quality industrial coatings and since 1960 also on parquet finishes was established. The relocation of the company from Ludwigshafen to Grünstadt enlarged in 1980 capacities – with reserves for the further successful expansion of the company. 24,000 m² of terrain and large buildings enabled the systematic modernization and expansion of the production facilities in the following decades.

With the takeover of the wood floor finishing specialist Georg Seidle GmbH, Freiberg, founded in 1945, and the merger of the product ranges in 1988, the development into one of the leading manufacturers of parquet flooring finishes in Europe and worldwide was initiated. Ambitious development activities and worldwide marketing led to a great variety of environmentally friendly finishes and oil systems and smart problem-solving products. As a logical step in global development, the subsidiary “Berger-Seidle America L.P.” was founded in 1997 in Duluth, Georgia, USA.

The idea of supplying all chemical-technical products for parquet from a single source was realized in 2009 by adding parquet adhesives to the product portfolio. With the acquisition of the traditional adhesive manufacturer Ramge-Chemie GmbH, Dudenhofen, founded 1928, and its complete integration with Berger-Seidle in Grünstadt in 2013, Berger-Seidle rounds off its comprehensive product range.

The seminar and technical center, which was built in 2012, offers large, ideal space for the implementation of technically demanding seminars and perfects the overall range of today’s Berger Group and especially the Berger-Seidle GmbH in Grünstadt.

Parallel to the “Berger-Seidle” division, the Berger Group furthermore includes its sister companies “Berger-Lacke” and “Berger-Zobel”. The business unit “Berger-Lacke” is home of the highly specialized industrial coatings (www.berger-lacke.de). Under the [Z] Zobel brand, Berger-Zobel is a premium supplier of state-of-the-art, environmentally friendly window, facade and door coatings (www.zobel-coatings.de). These sister companies and brands also represent a leading position in their segments and are very successful all over the world. In many countries they are today – like Berger-Seidle – successful market leaders.

2024

With Thomas M. Adam, the 3nd generation is leaving the company

2023

Major investments in a strongly extended electricity infrastructure for on-site emergency power units, on-site e-mobility and on-site solar technology

2021

Major investments in strongly extended production capacity plants

2019

Major investments in two new halls for production, warehouse and shipping as well as in the TechnologyCenter IndustrialCoatings

2018

Integration of the Worms site in Grünstadt

2017

Berger takes over 100 % of Zobel-Chemie GmbH

2013

Creation of a holding structure within the Berger Group

2012

Integration of the Dudenhofen site in Grünstadt

2012

Major investment in new seminar and application technology center in Grünstadt

2010

Berger takes over 100% of Ramge-Chemie GmbH

2007

Major investments in three new halls in the area of raw materials, production and shipping at the Grünstadt site

2004

Integration of the Freiberg site in Grünstadt

2001

Markus M. Adam joins the company as 4th generation

1997

Foundation of the distribution subsidiary Berger-Seidle USA

1994

Major investments in new buildings for administration, distribution and social areas in Grünstadt

1991

Consolidation of the parquet coatings segment in Berger-Seidle

1988

Berger takes over 100% of Georg Seidle GmbH

1983

With Franz Adam, the 2nd generation is retiring

1980

Relocation of Berger from Ludwigshafen to the much larger and present location in Grünstadt / Weinstraße

1974

Thomas M. Adam joins the company as 3rd generation

1961

Specialization of Berger on parquet coatings segment

1954

Specialization of Berger on industrial coatings segment

1952

Foundation of the company Berger as dealer and producer for paints and paints by Philipp Berger in Ludwigshafen

1950

Relocation of the company Berger within Ludwigshafen to a larger location Bleichstraße

1946

Founding of the company Zobel as a dealer and producer for wood protection coatings by Harry Zobel in Worms

1946

Foundation of Seidle as a producer of parquet and wood coatings by Georg Seidle in Freiberg

1928

Founding of Ramge Chemie as a producer of adhesives by Peter Ramge in Dudenhofen

1926

Foundation of the company Berger as dealer and producer for paints and paints by Philipp Berger in Ludwigshafen